Berkshire-backed Nubank expands digital wallet with ADA, NEAR, and ATOM integrations

Tuesday 25th of March 2025 18:50:00

Berkshire-Backed Nubank Adds ADA, Near-Atom to Crypto Portfolio

Brazilian digital bank Nubank, backed by Warren Buffett's Berkshire Hathaway, has expanded its cryptocurrency portfolio by adding Cardano (ADA) and Near Protocol (NEAR) to its offerings.

The move marks a significant step forward for Nubank, which has been steadily building its cryptocurrency portfolio since its inception in 2013. The addition of ADA and NEAR brings the total number of cryptocurrencies supported by the bank to four, including Bitcoin (BTC), Ether (ETH), and Litecoin (LTC).

Nubank's foray into cryptocurrencies is part of its broader strategy to provide innovative financial services to its customers. The bank's CEO, Cristina Junqueira, has emphasized the importance of embracing new technologies and staying ahead of the curve in the rapidly evolving financial landscape.

The addition of ADA and NEAR to Nubank's portfolio is seen as a significant development in the cryptocurrency space, as both assets have gained popularity in recent months. ADA, in particular, has seen a surge in adoption, with its market capitalization increasing by over 100% in the past quarter.

Nubank's decision to add ADA and NEAR to its portfolio is likely to be influenced by the growing interest in these assets among its customers. The bank's customer base is largely comprised of young, tech-savvy individuals who are eager to participate in the digital economy.

The move is also seen as a sign of the growing mainstream acceptance of cryptocurrencies, as Nubank is one of the largest and most respected financial institutions in Brazil. The bank's decision to add ADA and NEAR to its portfolio is likely to encourage other financial institutions to follow suit, further legitimizing the cryptocurrency space.

Nubank's cryptocurrency portfolio is available to its customers through its mobile app, which allows users to buy, sell, and store cryptocurrencies. The bank has stated that it will continue to monitor the cryptocurrency market and add new assets to its portfolio as the market evolves.