Retailers Bet Big on Esports as Online Gaming Boom Shows No Signs of Slowing

Thursday 27th of March 2025 16:34:36

GameStop Shares Tumble as Investors Question Bitcoin Pivot

Shares of GameStop Corp, the US video game retailer, tumbled on Tuesday as investors questioned the company's decision to pivot towards a focus on blockchain and cryptocurrency, including a foray into bitcoin.

GameStop's stock price plummeted by as much as 15.6% in morning trading, wiping out over $1 billion in market value, as investors grew increasingly wary of the company's shift away from its core business of selling video games and gaming accessories.

The company's sudden pivot towards blockchain and cryptocurrency, announced last week, has left many investors scratching their heads. GameStop has hired a team of experts to explore the use of blockchain technology in the gaming industry, and has also announced plans to accept bitcoin as a form of payment in some of its stores.

However, many analysts have questioned the wisdom of GameStop's decision, pointing out that the company has no experience in the blockchain or cryptocurrency space, and that the market for these technologies is highly volatile.

"This is a classic example of a company trying to diversify its revenue streams by chasing a trend, rather than focusing on its core business," said Michael Pachter, an analyst at Wedbush Securities. "GameStop's management team needs to focus on what the company does best, which is selling video games and gaming accessories, rather than trying to be something it's not."

GameStop's decision to pivot towards blockchain and cryptocurrency has also raised concerns about the potential impact on the company's relationships with its suppliers and partners in the gaming industry. Many of these companies have expressed skepticism about the company's new direction, and some have even threatened to pull their products from GameStop's shelves if the company continues to focus on blockchain and cryptocurrency.

Despite the concerns, GameStop's management team remains committed to its new direction, and has expressed confidence that the company's pivot towards blockchain and cryptocurrency will ultimately pay off.

"We believe that blockchain and cryptocurrency have the potential to revolutionize the gaming industry, and we're excited to be at the forefront of this revolution," said GameStop CEO, Matt Furlong. "We're confident that our new direction will create new opportunities for growth and profitability, and we're committed to making it a success."